Mizzou Athletics invites all members of the community to an Open House on Student-Athlete Name, Image and Likeness (“NIL”) on Wednesday July 21 from 6 to 7 pm. The event will take place at the Clinton Club in Mizzou Arena.
Authorized by the NCAA on July 1 and signed into Missouri law on July 13, the new rules and laws allow Mizzou student-athletes to benefit from their NIL in a number of ways, including partnerships with companies. Missouri law is expected to come into effect on August 28.
The NIL Open House will provide community members the opportunity to learn about new legislation and staff policies at Mizzou Athletics, including examples of ways in which companies can connect in a permissible manner with students. -athletes. Sports director Jim Sterk and deputy AD Andy Humes will be on hand to answer questions regarding NIL policies and Mizzou’s TradeMark program. The evening will also include special appearances by the head football coach, Eliah Drinkwitz and head coach of men’s basketball, Cuonzo Martin.
Anyone interested in participating is kindly requested to confirm their attendance to [email protected]
Q: What is Name, Picture, and Likeness (NIL) and how do NCAA rules change?
A: NIL refers to a student-athlete earning compensation for using their name or photo to promote a business venture. Previously, the NCAA prohibited student-athletes from earning compensation in this way (for example, a student-athlete could not appear in a local car dealership ad). As of July 1, 2021, the NCAA allows a student-athlete to earn compensation in exchange for participating in NIL activities. NIL activities may include, but are not limited to: social media recommendations, advertisements, appearances, autograph signing, and other business activities. Additionally, in May 2021, the Missouri legislature passed legislation protecting the right of student-athletes to earn compensation for NIL activities. The bill was signed on July 13 and will come into force on August 28, 2021.
Q: Can a Mizzou or TSF coach provide me with the contact details of a student-athlete for NONE purposes?
A: No. Missouri State law (effective August 28, 2021) prohibits all University employees from indemnifying or causing compensation to be paid to a student-athlete, prospective student-athlete, or members of the his family for NIL activities. While it is permissible for a booster to pay a student-athlete for NIL activities, University employees cannot be involved in organizing NIL activities.
Q: Can a booster or company provide NIL compensation for a high school recruit to attend Mizzou?
A: No. Any compensation paid as an incentive to attend Mizzou remains ineligible.
Q: Are there any other restrictions on NIL activities?
A: Yes. A commercial agreement with a student-athlete cannot conflict with the University’s Code of Conduct, nor with contracts between the University and another third party. Student-athletes (or the company involved in the promotion) may not use the University of Missouri logos, trademarks, or proprietary expressions without an appropriate license. Content created by the University (for example, photos or videos of games) may also not be used for commercial purposes without an appropriate license. Licensing information is available at: http://www.mutigers.com/MSP and http://licensing.missouri.edu. Finally, student-athletes cannot participate in NIL activities during official team activities.
The full name, picture and likeness FAQ can be found here.